How do you choose which organisations join the platform?
We look for strong governance, transparency and proven results. Every partner goes through suitability, due diligence and risk checks before joining.
How we work
We take the guesswork out of giving.
We independently assess and partner with organisations working on the ground across Australia. Once on the platform, every contribution is spread across the whole portfolio — giving all charities the visibility and funding they deserve.
Funders get a front row seat to the impact through quarterly reporting with verified numbers and named organisations.
Step 1
We assess
Every charity and not-for-profit is independently assessed before it joins the platform, against governance, financial health, strategy and impact, people and partners, and media and reputation. Nobody pays to be listed.
Step 2
One contribution, whole portfolio
A contribution is spread across every organisation on the platform, so a funder supports a range of causes, sectors and communities in one act of giving.
Step 3
Simplified for everyone
We handle the admin behind the scenes. No shortlisting, no separate agreements, and far less fundraising overhead for the organisations themselves.
Step 4
We report back
A quarterly update showing where your contribution went and what it delivered, in real numbers from the organisations themselves.
Step 5
Growing impact, together
Every contribution strengthens the system. Organisations get seen and funded, funders get a documented history of impact, and communities receive the support they deserve. Your contribution funds the organisations on the platform and plants trees in Australian restoration projects. Not a carbon offset, real trees in real places.
FAQs
Do organisations pay to be listed?
No. Inclusion is earned through independent review alone. Nobody pays to be on Friendship Tree.
Can a funder choose which organisation their money goes to?
Every contribution is spread across the portfolio, and that is deliberate. Directed funding follows recognition, which is exactly the problem we exist to solve. Every partner receives the same share, whatever its size or profile.
What makes Friendship Tree different?
We amplify the organisations on the platform. We do the rigorous work of finding, vetting and reporting, so funders can back organisations on the ground with confidence and no operational burden.
How we vet charities
Friendship Tree helps charities reach new donors, grow visibility, and strengthen community connections through storytelling and impact reporting.
What we review
- Transparency & Governance – Active ACNC registration, clear financial reporting, strong leadership and decision-making.
- Purpose Alignment – We look for charities whose work aligns with our Impact Pillars: Environment, Education & Youth Development, Animal Welfare, Health & Wellbeing, and Human Rights.
- Integrity & Accountability – Ethical management, robust risk oversight, and openness to collaboration throughout our due diligence process.
- Impact & Delivery – Evidence of meaningful outcomes, alignment between mission and activities, and the ability to demonstrate progress over time.
- Storytelling & Community Engagement – A commitment to sharing stories, impact updates, and outcomes that inspire donors and build long-term trust.
- Learning & Growth – A demonstrated focus on continuous improvement, innovation, and measuring impact over time.
What we exclude
- Groups under investigation or with unclear governance.
- Organisations with conflicts of interest or governance concerns.
- Charities that hold or misuse funds without clear results.
- Partners unwilling to share updates or impact data.
- Organisations resistant to review or improvement.
How we add value to charities on the platform
Reach funders already looking for organisations to back
Connect with businesses and philanthropic funds actively searching for organisations they can trust.
Amplify your story
We share your work through Friendship Tree’s social media and newsletters, helping the stories of the work reach and inspire more people.
Instil confidence through transparency
Being recognised as an independently vetted organisation with clear impact reporting strengthens funder confidence from day one.
Benefit from every partnership
Because every contribution supports all organisations on the platform, every partnership we secure returns a share to you, across every cause.
Reduce your marketing overheads
We do the expensive heavy lifting, so you can reduce your spend on fundraising, communications and reporting.
How we measure our impact
The organisations on our platform deliver the outcomes. Our job is to move funding and attention toward them, so that is what we hold ourselves to.
- The rigour behind the portfolio. We have assessed 200 organisations and onboarded 8. Every partner is reassessed at regular intervals.
- What partners tell us. We ask our organisations what our funding and storytelling changed for them, and what it saved them.
- The canopy we've grown. Every contribution plants trees in Australian restoration projects, grown and documented with Reforest. Real trees in real places, counted and traceable.
We report back to funders quarterly, with verified numbers and named organisations, in a form you can use in your own reporting.
There are three measures that we are using to track our impact:
5
Friendship Tree charity partners or projects
115
Donors using the Friendship Tree Platform
301
Total donations to Friendship Tree charity partners
AI policy
We are committed to transparency, accountability, and ethical practice in all that we do, including how we use artificial intelligence (AI). Our AI policy ensures that AI is used responsibly in ways that align with our mission, uphold our values of integrity, transparency, and sustainability, protect stakeholder interests, and comply with applicable laws.
We use the following principles to guide us in our use of AI:
- Human value and oversight
- Ethics and values alignment
- Privacy and confidentiality
- Accuracy and verification
- Transparency
- Compliance
- High value-use and sustainability
- Continuous learning and best practice
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