Give, without the guesswork.

Friendship Tree app
iPhone mockup
Illustration of a dragonfly
Illustration of a bee
Illustration of a ladybug on a leaf
Illustration of trees
Meet Friendship Tree, a not-for-profit digital platform connecting everyday people, charities, and companies — so money flows consistently to where it makes real-world difference.

We help you make better giving decisions, so your money has more impact.

Doing good should be easy.

Most people want to give — but don't have the time, confidence, or clarity to decide where.

Friendship Tree is the smarter way to choose where your money goes.
  • Save time
  • Reduce noise
  • Make giving feel safe and considered
  • Stay informed where your money goes
What we're about
Owl

Want to know more?

Independent. Transparent. Accountable.

Friendship Tree is an Australian, ACNC-registered not-for-profit platform, supported by a small for-purpose operating arm that keeps the system running.

Every donation over $2 is tax-deductible.

Trusted by

Desert Pea Media logo

“We couldn’t find a more aligned partner to help us grow our impact.”

Toby Finlayson profile
Toby Finlayson
Desert Pea Media
Happy Paws Happy Hearts logo

“Friendship Tree beautifully brings to life the idea that even the smallest moments of connection can spark lasting transformation.”

Zoë Black profile
Zoë Black
Happy Paws Happy Hearts
Owl

Want to know more?

A message from our Founder

Giving generously shouldn't feel like a gamble, and for too long it has.

People like you, who genuinely care and want their money to make a real difference, deserve to know exactly where it goes. I know this because I was that person too. When I started digging into how charitable giving actually worked, I was surprised at how hard it was to find out. Information was buried, trust was assumed and impact felt hard to quantify. So we built Friendship Tree — a place where Charities get the visibility and funding they have earned. Companies get a genuine reason to do good and grow because of it. And you get the confidence that your giving is real, traceable and worth it.

We're just starting out and we're not perfect yet. But we don't give up. That part, I promise you.

Adam White

Founder

How it works

We review

Our team analyses public data, reports, leadership, and finances to assess charities.

How it works

You browse curated causes

Only Australian-registered charities that meet our clear inclusion criteria are listed.

How it works

You choose

Support the causes you care about, at your own pace. Watch the sector grow. No memberships or subscriptions.
Owl

Want to know more?

How we work

What this means

For donors

  • Reduced decision fatigue
  • Less guesswork
  • Less risk
  • Less time researching
  • No pressure to give
  • Confidence in your choices
  • No lock-in donation contracts

For charities

  • No cost to join
  • Independent third-party storytelling
  • Find new audiences
  • Create a new funding pathway
  • Reduce your marketing overheads
  • Positive brand association
  • Become an early adopter

As seen in

Courier Mail
The Daily Telegraph
Herald Sun

Our foundational charities

Meet the first charities who have joined the platform, doing good for people and the planet. All the charities we feature now and in the future are Australian-registered and eligible for tax-deductible donations.

Ready to get started?

Like planting a tree, giving starts small.

Check out some of the first charities to join the platform,  and help grow a world where doing good feels easy.
Start small
Friendship Tree app
iPhone mockup
Illustration of a rain cloud
Illustration of a bee
Illustration of a canopy tree
Your inbox deserves a little good
Help grow a world where helping people and the planet is part of everyday life.
© 2026 Friendship Tree. All rights reserved.